"In the assessment of an appropriate sentence, regard must be had inter alia to the main purposes of punishment mentioned by Davis AJA in R v Swanepoel, 1945 AD 444 at 455, namely deterrent, preventive, reformative and retributive (see S v Whitehead, 1970 (4) SA 424 (A) at 436 E-F; S v Rabie, 1975 (4) SA 855 (A) at 862).
Deterrence has been described as the "essential", "all important", "paramount" and "universally
admitted" object of punishment. See R v Swanepoel, (supra at 455). The other objects are accessory. The aspect of retribution is considered in modern times to be of lesser importance - see
R v Karg, 1961 (1) SA 231 (A) per Schreiner JA at 236A-B:
?While the deterrent effect of punishment has remained as important as ever, it is, I think, correct to say that the retributive aspect
has tended to yield ground to the aspects of prevention and correction".
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In my view the learned Judge did not misdirect himself in any of the ways referred to by Mr Witz. He took into account all factors favourable to the appellant and balanced them against the enormity of the crime and the interests
of the community. He said he would have failed in his duty were he not to send the appellant to prison. Considering the seriousness
of the offence a sentence of imprisonment would seem to be the more appropriate sentence than a maximum sentence of a fine of R6
000. The appellant is a well to do business man. A fine of R6 000 would not leave a dent on the R20 000 which the appellant said
he had in his savings. It must be remembered that both the Legislature and the Courts view the offence committed by the appellant
in a serious light. Although the Courts have tended to place more weight on the personal circumstances of the accused they have,
however, in certain cases placed less weight on personal circumstances v/hen society at large is the victim of the crime; the offence
is prevalent; the offence is premeditated and the offence is difficult to detect. And as stated above both the Legislature and the
Courts view the offence in a serious light. See S v Christodoulou & Others, 1979(3) SA 523 (AD) at 525.
I agree with Mrs Stroh, for the respondent, that the learned Judge did not disregard the wider implications of the crime committed, the interests of the
under community and the personal circumstances of the appellant. The learned Judge was of the view that offences such as the instant
one should be dealt with firmly in the national